Are you a Data Scientist who embraces challenges, gets excited about analytical questions, predictive models, and enjoys exploring new territories? Do you find joy in transforming data into insights? Would you like to collaborate with clients on analytical issues? Then you'll fit perfectly into the Marketing Intelligence team at dentsu!
About Us
At dentsu, we strive for a safe workplace with the goal of equal opportunities and treatment for everyone. With us, everyone should feel welcome and safe to be who they are, and everyone should be able to express themselves. We are proponents of real change. Therefore, we encourage applications from candidates with diverse backgrounds to further enhance our diversity.
The Role
As a Data Scientist, you will be part of the Marketing Intelligence team at dentsu. This team focuses on translating data into insights, primarily through the application of advanced analytics and predictive modeling. Based on these insights, the team advises internal and external clients to optimize their marketing activities.
Your knowledge and skills will complement our team. Clients will perceive you as the analytical eye and the specialist. As a Data Scientist, you have experience working with structured and unstructured data. You are technically adept and capable of merging, processing, and transforming data from databases and various data sources into usable insights. You know how to further optimize and automate processes, for example, with APIs. You apply (new) methods and techniques to answer marketing and communication questions. Therefore, the ideal candidate has a solid background in predictive modeling, advanced analytics, and programming. As dentsu primarily operates within the marketing domain, you will mainly be involved with the following issues: Marketing Mix Modelling, Attribution, Churn models, Customer Segmentation, Real-Time Analytics, Recommendation Engines, and Predictive analytics.
Qualifications and Experience:
To be successful in this role, it is advantageous if you have the following qualifications and experience:
- A completed master's degree with a quantitative focus (Computer Science, Econometrics, Mathematics, Statistics, Operations Research);
- Passion for analyzing (big) data, developing, and applying statistical models;
- Knowledge of or experience with predictive modeling and machine learning models (supervised and unsupervised);
- Strong analytical skills. You enjoy diving into data to find answers;
- Knowledge of or experience with programming (Python, SQL, R);
- Strong communication skills;
- Proficiency in both Dutch and English.
Preferred:
- Knowledge of or experience with cloud services (AWS or GCP);
- Knowledge of or experience with Bayesian Modelling and Mixed Effects Models.
What Dentsu Offers:
- Opportunities to grow in the media field with challenging clients such as Ahold, Intergamma, KLM, Heineken, and many more;
- Good development and learning opportunities and training;
- Plenty of room for initiative and personal development;
- Enthusiastic colleagues and a positive work atmosphere;
- Plenty of room for social activities;
- International work environment with a large knowledge network;
- Working with ambitious and results-driven colleagues at an international and innovative company;
- And of course, a good salary and excellent secondary employment conditions.
If you are interested but don't fully match every specification, don't be discouraged. It's a wishlist above all.
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